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No Cats NoCats

An online magazine for people and their pets

   
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  No Cats - An online magazine for people and their pets  
 
Advisor: John Zimmerman ( Carnegie Mellon University)
Duration: 2 Weeks , IID project
Team: Lalatendu Satpathy
Karen Au
Ruth Wylie
Process Book http://www.cs.cmu.edu/%7Erwylie/iid/index.html

 

Mood Board

Introduction

no cats is an online magazine for people and their pets. using research methods such as directed story-telling, brick and mortar observations, and competitive analysis, we designed a personzlized web experience that allows dog owners to establish and maintain their community as well as become better, more responsible owners.


Research

understanding the user is an essential step in good design. we used a variety of research methods to develop a clear understanding of who our users are, what our users desire, and ways to personalize the experience.


overview

we used the data collected during the research phase to create a persona, a moodboard, and mental models. the persona represents our target user and influences the design through understanding specific needs and goals. Ther persona is shaped by the directed storytelling but is not based on any one real person. the moodboard is a planning tool that combines images and texts to convey the feelings and emotions the site will evoke.


No Cats an IID project

Figure: hi-fi 1: no cats homepage

No Cats HCII Design Project


Figure: hi-fi 2: personalized message page

our final design is a personalized website where dog lovers come to get information, share information, and build community. the site helps owners reach their goals of becoming better dog owners by helping them stay informed and connected.

Features

  • personalized messages from friends
  • personalized articles ranging from great places to take your dog to updates on local ordinances
  • options to post articles or answer others' questions
  • a wishlist of places you've seen and are interested in viewing
  • a favorites list of places you've been and have reviewed
  • links to your puppy pals

 

 
     
   

 

 
Lalatendu Satpathy, HCII, Carnegie Mellon Tel: (412)-759-0589 (Cell) email: lsatpath [at] cs.cmu . edu